Project manager and lead designer. (2019)
Conceptualization, design and production of the furniture for Casa Pancha Boutique Hostel, located in the Condesa neighborhood in CDMX. We created the concept that dictated the aesthetic line of all the pieces based on its minimalist and casual graphic identity, and the personality of the project.Casa Pancha
Inspired by Casa Pancha's values of a cozy and traditional Mexico, a collection was designed to invite the user to be surprised by subtle details and affable forms. Pieces that not only respond to the practicality of the space, but also refer to the aesthetics of traditions from Mexico with a contemporary design.
A system of wood joints was created, that allows all the pieces of the collection to be scaled or modified without compromising their functionality, quality and visual line.
This same system also helped define the typology of each object and the way in which it is produced.
This project was made in collaboration with Taller Nacional's team and now is part of their permanent collection.
Photos by Ana Georgina and Taller Nacional.
Casa Pancha’s Branding by Latente Studio.